Harnessing Business Anthropology In Human Resource Management: Developing An Effective Organisational Culture For Organisational Development With Reference To Bangladesh

Abstract

This study examines how cultural influences, Business Anthropology, and corporate culture affect Bangladeshi HRM practices and employee performance. To accomplish its goals, the study used a mixed-methods design including quantitative and qualitative methods. The garment sector was the focus of 150 purposive sampled HR Managers, HR Professionals, and workers from different Bangladeshi enterprises. The study confirms that cultural influences strongly affect HRM practices in Bangladeshi organizations. Religion, language, social hierarchy, conventions, and traditions influence HRM strategies and policies. Business Anthropology improves HRM processes significantly. Anthropological ideas and methods may help firms understand employee behaviors and preferences, improving HRM interventions and employee happiness. Additionally, company culture improves employee performance, according to the research. A strong, positive business culture with common values and practices boosts employee enthusiasm and productivity. Cultural understanding and Business Anthropology may promote a more inclusive workplace, boosting employee engagement and company growth. In conclusion, cultural aspects, Business Anthropology, and organizational culture are crucial to building an effective HRM framework for organizational growth in Bangladeshi enterprises. These elements help organizations unleash their employees' full potential, ensuring long-term success in a changing corporate environment