Reasons For Preferring Investment And Level Of Satisfaction On Returns Of Investments – A Study With Special Reference To Private Higher Secondary School Teachers In Thiruvanthapuram District

Abstract

The main aim of the study is to find the relationship between demographic factors of private higher secondary school teachers and their investment pattern, the purpose of savings and the level of satisfaction on returns of investments. The study was conducted by collecting data both from primary and secondary sources. The secondary data were collected from different journals, books, some selected research thesis, and websites. The primary data were collected using questionnaire through a survey. The present study was administered to the private higher secondary school teachers in Thiruvananthapuram district. Convenience sampling method was adopted whereby 200 questionnaires were distributed to the private higher secondary school teachers in Thiruvananthapuram district. It is found that the important investment among the male respondents are bank deposit and land and the important investment among the female respondents are bank deposit and post office savings. Gender wise there is a significant difference in the investment pattern are identified in the case of post office savings, debenture and land.